This Note provides guidance on which aspects to consider when planning and implementing a behaviour focused hygiene promotion interventions and activities as part of a broader infection prevention and control (IPC) and risk communication and community engagement (RCCE) strategy. It is not meant to provide a comprehensive guide to designing a behavior change campaign, but rather prompts and questions to think about when engaging with national and local governments and how to promote collaboration with Communication for Development (C4D) on behavior change interventions in the context of this new virus. The content is based on lessons learnt from hygiene promotion during past public health emergencies and general programming.